Social Training Videos

Training videos for Social 3 are available for viewing on Adobe EnterpriseTV.

These training videos are meant for existing users of Adobe Social. In each video, social practitioners will learn basic concepts, receive step-by-step instructions on how to use the feature, and best practices to get the most of that capability.

Click the desired link in the Video Link column to view the video. For your convenience, links to individual videos are also available from within appropriate topics in this guide.

Note: New features and functionality are being added to Social with each monthly release. Because of this, as time passes, some information in these videos might become outdated. These training videos will be updated on a regular basis to reflect these changes. However, between video-editing cycles, notes in the table below explain these changes and link to the appropriate section in this guide so that you can always stay up to date.

The Social training videos are organized according to the following core capability areas:

New User Orientation

Video Link Description

New User Orientation: Adobe Social

Learn how to navigate Adobe Social and understand its basic functionality.

New User Orientation: Publishing

Learn how to navigate the Publishing tool in Adobe Social and understand its basic functionality.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

New User Orientation: Content Calendar

Learn how to navigate the Content Calendar tool in Adobe Social and understand its basic functionality.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

New User Orientation: Moderation

Learn how to navigate the Moderation tool in Adobe Social and understand its basic functionality.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

New User Orientation: Analytics

Learn how to navigate the various reports in Adobe Social and understand basic analytics functionality.

For more information in Help about the concepts and procedures covered in this training video, see the following topics:

New User Orientation: Social Campaigns

Learn how to navigate the Social Campaigns reports in Adobe Social and understand basic social campaign functionality.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

"How To" Series

Video Link Description

How to Monitor and Respond to Conversations

Learn how to monitor and respond to conversations on the social web.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

How to Pull and Customize Property and Post Reports

Learn how to get a high-level overview of all of your pages and accounts that are linked to Adobe Social and drill down in to analytics for specific social properties.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

How to Create a Listening Rule

Learn how to create individual listening rules to track activities on the social web.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

How to Create a Moderation Feed

Learn how to moderate posts, tweets, and comments across social platforms from within one convenient workflow.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

Analytics

Video Link Description

New User Orientation: Analytics

Learn how to navigate the various reports in Adobe Social and understand basic analytics functionality.

For more information in Help about the concepts and procedures covered in this training video, see the following topics:

How to Pull and Customize Property and Post Reports

Learn how to get a high-level overview of all of your pages and accounts that are linked to Adobe Social and drill down in to analytics for specific social properties.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

Overview Dashboard

Learn about the Overview dashboard, the types of metrics available, and why they are important.

For more information in Help about the concepts and procedures covered in this training video, see the following topics:

Note: Video based on V3.0, filmed in August 2013. Note that some functionality may have changed in subsequent releases.

Custom Campaigns Reports

Learn about the integration between Adobe Social campaign data and Adobe Analytics metrics and how to configure the Asset Tracking Codes report.

For more information in Help about the concepts and procedures covered in this training video, see the following topics:

Note: Video based on V3.0, filmed in August 2013. Note that some functionality may have changed in subsequent releases.

Content Calendar

Video Link Description

New User Orientation: Content Calendar

Learn how to navigate the Content Calendar tool in Adobe Social and understand its basic functionality.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

Content Calendar: Working with Posts

Learn how to create and edit posts using the Content Calendar.

For more information in Help about the concepts and procedures covered in this training video, see the following topics:

Note: Video based on V3.0, filmed in August 2013. Note that some functionality may have changed in subsequent releases.

Content Calendar: Multi-Platform Posts

Learn how to manage multi-platform posts in the Content Calendar.

For more information in Help about the concepts and procedures covered in this training video, see the following topics:

Note: Video based on V3.0, filmed in August 2013. Note that some functionality may have changed in subsequent releases.

Content Calendar: Drafts & Templates

Learn what Drafts and Templates are in the Content Calendar and how to create and edit them.

For more information in Help about the concepts and procedures covered in this training video, see the following topics:

Note: Video based on V3.0, filmed in August 2013. Note that some functionality may have changed in subsequent releases.

Moderation

Video Link Description

New User Orientation: Moderation

Learn how to navigate the Moderation tool in Adobe Social and understand its basic functionality.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

How to Monitor and Respond to Conversations

Learn how to monitor and respond to conversations on the social web.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

Moderation: Escalation Workflows

Learn how to customize escalation reasons and suggested actions, route issues, and how to manage escalations.

For more information in Help about the concepts and procedures covered in this training video, see the following topics:

Note: Video based on V3.0, filmed in August 2013. Note that some functionality may have changed in subsequent releases.

Publishing

Note: Training videos on Publishing may include an old user interface and not the current interface of Publish Anywhere. The details and principles remain the same. Get familiar with the improved features.
Video Link Description

New User Orientation: Publishing

Learn how to navigate the Publishing tool in Adobe Social and understand its basic functionality.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

Multi-Platform Publishing

Learn how to publish content to multiple social platforms and properties simultaneously.

For more information in Help about the concepts and procedures covered in this training video, see the following topics:

Note: Video based on V3.0, filmed in August 2013. Note that some functionality may have changed in subsequent releases.

Social Campaigns

Video Link Description

New User Orientation: Social Campaigns

Learn how to navigate the Social Campaigns reports in Adobe Social and understand basic social campaign functionality.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

Listening

Video Link Description

How to Create a Listening Rule

Learn how to create individual listening rules to track activities on the social web.

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

Social Buzz

Learn what social data sources we listen to and how to read and interact with the report

For more information in Help about the concepts and procedures covered in this training video, see the following topic:

Note: Video based on V3.0, filmed in August 2013. Note that some functionality may have changed in subsequent releases.