Global Parameters - Adobe Target

Descriptions of the fields and options in the Global Parameters settings in dynamic tag management for an Adobe Target Tool.

Global parameters let you pass additional data to the global Adobe Target mbox, and also on a per-page basis via page load rules.

The parameters configured in dynamic tag management do not override parameters already defined on the page, but instead appends and sequences to create maximum flexibility and customization on a per page basis.

Property > Edit Tool > Library Management

Element Description

Name

Indicate the name of the additional parameter(s) you wish to pass to the global mbox.

Value

Indicate the value of the additional parameter(s) you want to pass to the global mbox. The value is typically a data element.